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Larnelle CHAMBERS
← All design workCase Study 06

Lead Product Designer

Auto
Loans

Product choice, repayment calculation, and application status—organised around the decisions a borrower needs to make.

Inside the project ↓

Product artifact

The auto loan page design brings product choice, calculation, and application status into one reading flow.

My role
Lead Product Designer
Scope
UX, Information Architecture, CTA Hierarchy
Client
National Retail Bank
Timeline
2024

Project overview

The work
behind the work.

The original desktop design brings the product offer, preparation resources, repayment estimate and application tracking into one page. Each section supports a different question or next action.

I focused on information architecture and action hierarchy: organising the material from the opening offer through preparation, calculation and onward paths.

Decision in focus

Estimate the cost. Return to the application.

Estimating a repayment and checking an existing application are different tasks. The original desktop design gives each a distinct place in the page.

Work out an estimate

Vehicle year, car price, downpayment and loan length sit beside a Loan Breakdown column. The repayment-schedule row sits beneath both columns, keeping its detail within the calculator.

Work out an estimate

Calculator detail · inputs and breakdown in adjacent columns.

Return to an application

A separate status section pairs a Check application status link with an illustrated My Applications destination. The account card and document labels connect the action to the proposed view.

Return to an application

Application-tracking detail · illustrated My Applications destination.

Make preparation visible

The full artboard places document-checklist, insurance and adviser-help cards before the calculator. Each card names a different preparation question and offers its own action.

Keep estimates qualified

The qualification keeps loan details provisional until the application is assessed. It sits directly beneath the breakdown, with the estimate it qualifies.

Recognise the return-visit cost

Tracking has its own action, but sits after the calculator and promotional content. The page gives first-time discovery more space, while the returning-applicant section sits further down.

My focus was UX, information architecture and action hierarchy. Both details come from one original desktop artboard, presented here as design evidence.

Reflection

The constraint.
The response.

The constraint

The page needed to accommodate both product discovery and return visits: preparing documents, exploring an estimate, starting an application and checking an existing one without treating them as the same task.

My response

Preparation cards lead into a calculator that pairs inputs with a loan breakdown. A separate tracking section gives returning applicants a recognisable destination.

Next project

Service Discovery