Structura // M·IVPure Chocolate Jamaica
The shelf is the first taste.
Illustration and packaging design for Pure Chocolate Jamaica — from the “Taste of Jamaica” bar range to a nine-product pantry line. Painted labels rendered as finished packs across pouches, canisters, jars and bottles.
- ClientPure Chocolate Jamaica
- ScopeIllustration · Packaging · Print
- FormatsPouches · canisters · jars · bottles · boxes
- Range12 products · 2 collections
The brief
Pure Chocolate makes bean-to-bar chocolate on the island. The engagement began with the carton art for their single-origin bars — and grew into the packaging for an entire pantry: cocoa tea, spiced hot chocolate, chocolate-covered snacks, and a Jamaican vanilla line. The brief never changed: make the pack carry the story before a word is read — an illustrated world for every product, painted and rendered onto the finished pack.
- Illustration & Surface ArtThe lead craft — painted birds, blooms, and botanicals wrapping every label.
- Packaging & StructureLabels, folding cartons, pouches, and canisters drawn to print spec.
- Pre-press Mock-upsStill-life proofs built from the exact production labels, to approve before print.
The Pantry
Nine new products — cocoa tea, spiced hot chocolate, chocolate-covered snacks, and a Jamaican vanilla line. Every label painted; every pack proofed as a still-life built from the production artwork.










The Bars
Where it began — the “Taste of Jamaica” single-origin range, shown as finished studio mock-ups of the export gift box and its flavours.






The Range
The full Pure Chocolate line to date — two collections, twelve products, one painted world.
Collection 01Taste of Jamaica — the bars
- Banana PlantainWhite & milk chocolate — figure crowned in plantain leaves, banana & sweet potato
- Scotch BonnetMilk chocolate with scotch-bonnet peppers — Round Hill Hotel edition
- Worthy Park Rum65–70% dark chocolate with Worthy Park select rum — sunlit cane field
Collection 02The pantry line
- Cocoa TeaHand-rolled chocolate balls, island-spiced — old-fashioned Jamaican tradition · 90 g
- Hot Chocolate MixStone-ground and spiced — ginger, cinnamon, clove · ≈ 7 cups
- Rockin’ JenniesCrunchy peanuts & corn flakes in milk chocolate, smoked sea salt · 100 g
- Snackables — DarkSlow-roasted almonds & speculaas in dark chocolate · canister
- Snackables — MilkPretzel & sea salt in milk chocolate · canister
- Speculaas SpiceJamaican speculaas blend — cinnamon, nutmeg, cardamom · 30 g jar
- Vanilla PasteJamaican vanilla bean seeds & paste · 30 g jar
- Vanilla ExtractVanilla beans in Worthy Park select rum · 148 ml bottle
- Vanilla PodsWhole gourmet pods, St. Mary harvest · corked glass tube
- IllustrateSurface art for each product
- RenderLabels onto the finished pack
- ProofMock-ups from the real labels
- PrintProduction-ready artwork
More on the press.
The pantry line is rolling onto shelves now — new Pure Chocolate packages are added to this archive as they ship. Available for illustration & packaging commissions.
chambersuiux@gmail.com