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← All design workCase Study 01

Website design & design systems

NCBJ
Website.

One bank. Many reasons to visit. I designed the entire NCBJ website, bringing personal banking, business, loans and cards into one connected experience.

Inside the project ↓

NCBJ · Live website

Personal banking homepage, captured from jncb.com on 27 September 2026. Website content and photography belong to NCB and their respective rights holders.

Another view

The complete credit-card page from my FY26 Figma design exploration. This is a design-source export, rather than a capture of the launched website.

My role
Website design & design systems
Scope
Entire website: personal, business, loans and cards · Oasis design system
Client
National Commercial Bank Jamaica
Timeline
FY26 · Website live

Project overview

The work
behind the work.

I designed NCBJ’s entire newly launched website: the personal and business experiences, their product pages, and the routes through loans and cards. The work covers how the site is organised, how its pages read and how people move from an initial question to the right next step.

The same bank serves someone opening a first account, a business accepting payments and a customer weighing up a loan. I gave those different needs a shared structure without making every page feel like the same task. Product discovery, useful detail and clear actions connect the experience.

The live pages below show the breadth of the website. The FY26 card designs that follow offer a closer look at the decisions behind one part of it. Earlier lending and mobile work sits in a separate section, with its original scope and contribution intact.

Behind the interface is Oasis, the design system I led: 2,000+ components supported by semantic tokens, documentation and contribution rules. It gave repeated patterns a shared foundation, while leaving room for the task each page needs to support.

The whole website

One experience.
Different needs.

Personal and business banking, loans and cards. I designed the full website, from the way people find a product to the detail that helps them decide.

Personal / Live website

Personal banking homepage, captured from jncb.com on 27 September 2026. Website content and photography belong to NCB and their respective rights holders.

Personal / NCBJ

Start with what someone came to do.

Accounts, cards, borrowing and everyday banking share an entrance. The homepage gives those routes a clear order, with appointments and online banking close at hand.

Open the live page

Live website, captured 27 September 2026. Content and photography belong to NCB and their respective rights holders.

Decision sequence

Find it. Compare it. Pick up where you left off.

One part of the wider website, in detail. These three decisions come from my FY26 card-page design source; they are shown separately from the live website captures above.

Decision 1 of 3: Make the first step clear.

Decision 01 · Detail

Product entry and offer-code access · FY26 Figma design

01 / 03 — Find

Make the first step clear.

I paired a direct product introduction with familiar NCB navigation. People can start exploring cards, while someone arriving with an offer code has a specific entry point in the same opening view.

  1. Recognise the product
  2. Find the relevant route
  3. Enter an existing offer

Someone comparing cards and someone checking an application share a page, but need different ways through it.

Design principle

Reflection

The constraint.
The response.

The constraint

A banking website has to serve people at very different points in a decision. Product discovery, comparison and returning to an application all need to be easy to find, without every route competing for attention at once.

My response

I designed a shared navigation and page language across personal and business banking, then adapted the hierarchy to each product. Loans need explanation and calculation; cards need comparison; existing customers need direct routes back. Oasis keeps those pages related while their content and actions do different jobs.

Oasis design system

System architecture overview

An editorial diagram of the documented system architecture, not a component-library screenshot.

Oasis architecture overview: primitives, semantics, components and products.
Visit the NCBJ website
Next project

Loan Operations